How Flow works

Flow is an automation toolkit that handles tasks such as ingestion, download, and transformation by triggering actions based on time or events.

You can create, view, edit, and manage your automated workflows. When setting up a workflow, you define when it should run, which assets to use, and what actions to perform. Once enabled, a workflow will be triggered according to your specified settings. For example, you can use the purging feature to remove unnecessary assets, helping maintain a well-organized and efficient system, or the export feature to review asset logs and verify that an asset was deleted when it should have been. 

How Flow can transform your business

The following examples highlight how workflow automation can optimize Digital Asset Management, improve operational efficiency, and reduce manual intervention.

• Automated image processing for digital media: A company managing large volumes of images can use the workflow solution to automate tasks like resizing, format conversion, color correction, and metadata tagging. This streamlines the production pipeline and ensures consistent quality across digital assets.
• Publishing and content management: In industries like publishing or marketing, workflows can automate the process of converting assets (images, documents) to different formats or resolutions required for print and web, ensuring files are automatically prepared based on specific platform requirements.
• E-commerce product image handling: For e-commerce platforms, the solution can automate the process of enhancing product images, applying watermarks, and optimizing them for faster website loading while ensuring the right images are used across multiple regional platforms.
• Marketing campaigns: Marketing teams can automate the delivery and management of creative assets, ensuring timely distribution to different channels like social media, websites, or print while keeping track of usage and removing outdated or irrelevant assets.
• Archiving and compliance: Businesses needing to store and manage digital assets for extended periods (for example, in the legal or healthcare sectors) can automate workflows for archiving, purging, or encrypting files based on regulatory requirements.
• Creative and media agencies: Agencies working with large media files can automate workflows for reviewing, approving, and distributing creative assets to clients, ensuring efficient collaboration and asset management across teams.
• Digital Asset Management for retail: Retail businesses can use workflows to automate the creation and management of promotional images, banners, and videos for product launches and seasonal campaigns, ensuring assets are updated or removed after campaigns end.

Key features and actions

Learn about the key features and actions you can perform in Flow, helping you navigate and make the most of the product.

Getting started

Learn how to create a workflow.