Fotoware Alto enriches your tags with additional contextual information, which is required for search engine optimization inside and outside Fotoware Alto, and makes your users happy.

Let me show you an example.

What do you see here?

That's an easy one. It's the logo of a company called Fine Organic Foods Association, which probably sells fine organic foods.

Who do you see here?

Well, now you would like some context, don’t you? This is Joe Berrymore, a Farm Owner working for Berry Farm LLC. The Picturepark Content Platform delivers this contextual information by just assigning the name.

Fotoware Alto can deliver this information to you using smart tags, which is especially helpful for products, campaigns, events, and organizations.